Aaron Matscher ist Berater im Kompetenzzentrum für künstliche Intelligenz und Blockchain der Südtirol Business School. Er hat Wirtschaftswissenschaften und Management an der Freien Universität Bozen studiert und noch während seines Studiums eine Werbeagentur gegründet, die sich auf Social-Media-Marketing spezialisiert hat und bedeutende Unternehmen aus unterschiedlichen Branchen betreut. Im Rahmen seiner Tätigkeit und seines Studiums hat sich Aaron Matscher intensiv mit der Integration von künstlicher Intelligenz in Geschäftsprozesse beschäftigt, insbesondere in den Bereichen Marketing, Vertrieb und Datenanalyse. Seine Expertise erstreckt sich auf die Projektentwicklung von KI-gestützten Lösungen zur Optimierung von Kundeninteraktionen, zur Vorhersage von Markttrends und zur effizienten Nutzung von Daten für fundierte Geschäftsentscheidungen.
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